Know what to ask (yourself and your vendor)
when selecting an ESP!
If you're looking for a new email provider or simply review your current and future needs, check out ClickMail's guide to choosing an ESP. ClickMail is a vendor-agnostic reseller of email services. Each year they pull together an exhaustive guide to help marketers make informed decisions when comparing solutions.
With ClickMail's latest guide, you'll learn the 29 key factors to consider when evaluating an email platform for your business. Topics covered include usability, security, integration, social media, automation, deliverability and many more. In fact, it covers so much material, ClickMail opted to call it a Digital Marketing Solutions Guide.
For each of the 29 factors, this guide covers: