“It’s not you, it’s me” Reasons Behind an Unsubscribe

2021-11-09T21:18:43+00:00

(Updated July 2018) Just as it’s hard not to take personally the sit-down conversation over a glass of wine that often begins with: “we need to talk” and ends with: “it’s not you, it’s me,” seeing a former subscriber go strikes a very familiar emotion-cocktail of confused/hurt/angry/dumbstruck feelings. But as with breakups, each goodbye offers an opportunity to learn from the experience and make improvements. These are the most common reasons your subscribers may choose to […]