Email Marketing is Like Dating: Woo ‘Em and Keep ‘Em Interested

2021-11-09T21:18:06+00:00

As an email marketer, sometimes it can feel like you’re talking to yourself. Right? You craft interesting, relevant, compelling messages, and send them out to the universe, and unless you’re actively engaged in monitoring the results (and you should be) you are probably already onto the next email marketing campaign, considering the best approach, how to win new subscribers and entice your current subscribers to follow through to convert. Are your subscribers into you? Or not? […]