12 reasons to use a welcome email for higher email marketing ROI
Are you still waffling on welcoming? Welcome emails, that is.
If so, you might click through to our CEO’s latest posting on the Email Critic blog, where he gives 12 reasons to use a welcome email for higher email marketing ROI.
A welcome email has so many reasons for being—in addition to offering boost to your email marketing ROI—that not using one is like saying you don’t want your email marketing program to make money.
One simple welcome email can get your relationship off to a great start, increase your credibility, and even give you a chance to start selling. What’s not to like about all that?
And if you’re thinking setting up a welcome email program just means more work, note that reason number 4 is “You don’t have to do a thing…”
…especially if you call on an email marketing agency like ClickMail for help.
About the Author: Sharon
