In this industry, it doesn’t matter if you’re an email expert or an email newbie, you’ll talk about email deliverability! That’s because everything we do–every campaign we plan, message we write, email we design, landing page we formulate—everything is for naught if we don’t get into the inbox in the first place. Deliverability isn’t always a known commodity, however, because the number you get from your ESP might not be the actual number that made it […]