Permission Marketing on Mobile Devices: What Do Consumers Expect?

2021-11-09T21:08:35+00:00

What kind of permission does direct marketing on a mobile device require? Do you know for certain or are you operating on assumptions? If you’re assuming you know what level of permission is acceptable to your audience, you might want to give this RegReady infographic a look. Based on a study of 123 marketers and 1,002 consumers, RegReady created the infographic comparing each camp’s opinions on permission. One column illustrates how marketers view a certain type […]