Gmail’s New Promotions Format Is a Game Changer. Be Ready!

2021-11-09T21:06:20+00:00

Picture Pinterest. Now picture the Gmail Promotions tab. Now picture the Gmail Promotions tab as Pinterest-like. Because that’s what’s new in the world of email marketing. Gmail has introduced a shockingly new treatment of the emails that appear under the Promotions tab, and it’s all about images. Remember when your images had to have alt text to still be relevant even with image blocking on? Now we’re at the other end of the extreme, from no […]