Has Google Inbox Turned Subject Line Best Practices Upside Down?

2021-11-09T21:04:27+00:00

Google Inbox caused quite a stir, then kind of disappeared off of our radar screens when the holiday email season started. Yet, people were using it. One of those people is Jared LaRock, our Director of Creative Services at ClickMail. And Jared noted something about Google Inbox that I haven’t seen anyone else point out as significant: The subject line gets top billing. If you’re viewing your email using the Gmail app on a mobile device, […]