What You Don’t Know Can Hurt You: Can You Afford NOT to Pay Attention to Email Deliverability?

2021-11-09T21:04:27+00:00

It’s not a tale of two cities but it is a tale of two businesses, a tale that illustrates how paying attention to email marketing best practices matters. What you don’t know can hurt you, and how can you know what’s hurting you (i.e. your deliverability) if you’re not paying attention? To be kind to the one, we’ll leave both of the businesses anonymous for this post, but know that these are real-life stories you’re about […]