Spam: What You Should–and Shouldn’t–Do With It

2021-11-09T20:55:51+00:00

I’ve been in email marketing since 2002, and over the years I have been asked the same question many times: “If I click on the unsubscribe link, will I get more spam?” My response has always been to parrot what my former boss said to me all those years ago: “Any email marketer worth their salt already knows if you’ve received the email. Clicking the unsubscribe link will not ‘let the spammer know’ your email is […]