Looking for the Best Email Service Provider? Sometimes a Smaller ESP Makes Sense

2021-11-09T20:55:50+00:00

Marketers are often drawn to the big email service providers and why not? They usually have a big name, a big presence, and really big (and sometimes really fun) user conferences. Sometimes, however, a big ESP isn’t necessarily the best fit for a company, even if that company has a big email program. Who needs to think big? When we help clients do an email service provider comparison, we remind them of the plusses and minuses […]