Seasonal Sensitivities: Taking Customer Mindset Into Account When Determining Cadence

2021-11-09T20:55:06+00:00

When summer rolls around, which it will soon do, would you like to see more or fewer marketing emails in your inbox? I, for one, would like to have fewer to keep up with as I take some time to enjoy the summer weather. Hit me up with extra emails in January, but cut back in June, if you want to make me as a subscriber happy. And I’m probably a lot like the majority of […]