Oldies but Goodies: Top Email Advice From Past Posts

Oldies but Goodies: Top Email Advice From Past Posts

It’s that time of year, one of looking forward to what’s to come while looking back and taking stock of what’s been. It’s with this retrospective thinking that we took another look at the many posts our CEO has written for the Email Experience Council (EEC).

Over the past two years, Marco has contributed invaluable information to the esteemed EEC blog, information still valid and useful on the eve of 2012. Below you’ll find a list of the posts, linked to the content. Take a look and find the email advice you just might need to put into play during the year ahead.

• Four Common-Sense Tips for Using Social Tools in Email Marketing

• Make It a Mobile Mentality

• What Are the Standard Features Any Email Marketing System Should Have? It Depends

• Build vs. Buy: The real cost of building an email solution

• Relate to Customers With a Relational Database

• Triggered Emails Are on Target for B2B Email Marketing

• Save Time and Money by Integrating Your Email and Blog

• Pull the Trigger for Targeted Messages and Higher ROI

• Will ESPs Evolve Into Marketing Automation Solutions?

• Five Steps to Building a Preference Center

• How Social Networking Can Magnify the Power of Your Email Campaign

• Key Email Marketing Trends to Act on in 2010

• Your Preheader Text Could Be the Most Important Part of the Body of Your Email

• Introducing the new ROI: Return on Interaction

• Managed Email Marketing: The Benefits of Outsourcing Your Email Marketing

• Is Email Video Ready for Prime Time Viewing? Or Still Just a Pilot Program?

• Suggestion: Real World Common Email Marketing Mistakes to Avoid

If you didn’t find the content you needed here, then maybe a callout to ClickMail should be on your list for 2012. Call on ClickMail any time, for your most successful year yet.