For years, email has been a top-performing marketing channel. With recent advances in technology along with changing consumer expectations, email faces new challenges as a marketing medium.
As an email marketing provider, we wondered, “How do the most successful marketers overcome those challenges?”
To find out, we partnered with Ascend2 to do a survey. Ascend2 interviewed 518 marketers to learn how those companies with very successful email marketing programs differ from companies that are less successful. The results are graphically revealed in the 12 charts included in this new report: Email Marketing–Lessons in Success.
Check out the charts to learn from the brands that are achieving important email marketing objectives by comparing your program to those who are succeeding—and those who aren’t. Doing so will give you ideas to try and benchmarks to strive for, so you too can count your email marketing program as among the most successful.
Get your copy of Email Marketing—Lessons in Success.
About the Author: Sharon
