Don’t shoot the messenger! But the holidays are coming. The Christmas decorations are already up on some retailers’ brick-and-mortar stores, and I’ve already seen plenty of “only X shopping days until Christmas” messages. Whether that stresses you out as a consumer or a marketer, rest assured, I’m not here to put pressure on you by saying all of that. Rather, I’m here to suggest a new approach to your holiday email marketing that might make this […]